By Erik van Eykelen
1/3 Thoughts on growing your company: resist adding a 2nd product when your first product has still lots of room to grow.
2/3 Resist releasing a new product/service under a new brand name. The internal costs are huge, let alone the external expenditures to maintain the brand names.
3/3 Growing beyond 50 people? Consider what it would take to automate to stay under 50. Invest in automation rather than hiring more people to manage complexity.
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